FRACTIONAL CMO FOR B2C, D2C AND B2B BRANDS
Success stories.
Kara Lineal has built consumer brands and D2C e-commerce for more than 20 years, including a digital commerce channel grown to $5M at 60%+ margin and brand launches at Target, Walmart, and Amazon. Each story below states the marketing challenge, what she did, and what happened.
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AI grant research system replaced a nonprofit’s manual process.
58 funders AI-scored → <$15 a year
Built an AI system for a nonprofit board that researches and scores grant funders against the brand’s mission, replacing a manual process.
Does ChatGPT recommend your brand? When a shopper asks an AI assistant which brand to buy, your brand is in the answer or it is not. The AI Visibility Audit shows where you stand and what to improve first.
BUSINESS IMPACT
Proven Results
$5M
D2C channel; 200% growth trajectory
95→ 40%
Brick-and-mortar to e-commerce
$37M
+100% B2B ecom revenue growth within 3 years
+25%
Increased research efficiency with AI-assisted workflows
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